A grocery store where most of your money actually reaches the people who grow your food.
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You spend hundreds on groceries every month. You assume the farmer gets a fair cut. They don't.
Supermarket supply chains pass your dollar through warehouses, wholesalers, and distribution centres. By the time it reaches the farm, there's almost nothing left.
FarmThru cuts all of that out. Farm to hub to you. Zero warehouses. Zero wholesalers. Your money goes where it should: to the people feeding you.
Now you can own a piece of the grocery store that pays farmers first.
Every week, Australian families hand over grocery money trusting that someone, somewhere, is being paid fairly.
But the standard supply chain travels roughly 2,400km before food hits a shelf. Each stop takes a cut. The farmer absorbs the loss.
This isn't a broken system. It's working exactly as designed. It's just not designed for farmers. Or for you.
FarmThru exists because we believe your grocery dollar should do two things: feed your family well and pay the people who grew that food properly.
1. Browse and order online from 15 to 20 partner farms and suppliers across NSW and beyond.
2. We coordinate directly with farms like Bundarra Farm, Collins Wild Caught on the South Coast, Paris Creek Farms in South Australia, and Farmer Brown for eggs.
3. Collect from our Brookvale hub, Monday to Friday. Or choose delivery across Sydney, Central Coast, and Wollongong.
No subscription. No lock-in. No membership fees. Order when you want. Buy in bulk and save more.
Every product traces back to a named farm. We'll show you where your food comes from.
Pork belly from Bundarra Farm. Wild-caught Alaskan salmon from Collins Wild Caught on the NSW South Coast. Carbon-neutral biodynamic dairy from Paris Creek Farms in Meadows, SA. Eggs from Farmer Brown.
Rachel Ward, actor turned regenerative farming advocate, runs Rachel's Farm in Kempsey, NSW. She's a key partner and supplier to FarmThru.
When Rachel talks about regenerative farming, she's standing in the paddock where it happens. That's the standard we hold every supplier to.
We only stock food we'd feed our own families. If we can't name the farm, it doesn't go on the shelf.
Your groceries can fund a different kind of food system.
Most people want to support farmers. But the checkout aisle doesn't give you that option.
FarmThru does. And now, through our equity crowdfunding campaign, you can go further. You can own a piece of a grocery store that pays farmers first.
This isn't charity. It's a chance to put your values and your money pointing in the same direction.
You can shop the hub today. The waitlist is for the equity raise: join it to hear the moment our CSF offer opens on Birchal.
Free to join. No commitment. Just a heads-up before our CSF offer opens at Birchal.
What people ask us
"Do I have to commit to a subscription?"
No. FarmThru is not a subscription box. It's an online grocery store. Order when you want. No lock-in.
"Where do I collect?"
Our Brookvale hub: Unit 23, 10-18 Orchard Rd, Brookvale NSW 2100. Monday to Friday. Delivery also available to Sydney, Central Coast, and Wollongong.
"Is equity crowdfunding risky?"
Yes. All investment carries risk, including the potential loss of your entire investment. We believe in transparency, which means acknowledging that honestly. Read the offer document carefully before deciding.
"How do I hear when the round opens?"
Join the waitlist above. We'll email you the moment our CSF offer opens at Birchal.